
Although Taylor Swift's Evermore topped the vinyl sales charts, Rodriguez concentrates on bringing a wide variety of music into his store, and he wants to bring back the fun of shopping for music. The first six months of 2021 saw 19.2 million vinyl records sold, topping CD (remember those?) sales for the first time since 1986. They were looking for things to keep them occupied at home and playing a record gives them something to do,” he said. Open for three months now, Record Safari has been doing well with a wide variety of vinyl, everything from classical to Death Metal, and Rodriguez, who is also known for running the pop-up vinyl shop at the Coachella Music Festival, said the rise in sales has definitely been fueled by the pandemic.

“We saw that it had a parking lot, and it’s this cool 100-year-old building and it had standalone character, so we reached out and next you know, we're in here,” Rodriguez recalled. Rodriguez was already managing Glass House Record Store in Pomona, but he decided to open something closer to home when he discovered a perfect space in Atwater Village. Alex Rodriguez, known for running the vinyl pop-up at the Coachella Music Festival, opened Record Safari in a 100-year-old building in Atwater Village once occupied by Sonora Recorders music studio.Taylor Swift’s “Evermore” topped sales charts, but stores with broad catalogue of stock give music lovers a window into decades of music in all genres.

The pandemic has helped fuel resurgence in vinyl.19.2 million records were sold in the first six months of 2021.
